Generated by All in One SEO v4.9.7.2, this is an llms.txt file, used by LLMs to index the site. # Spring Global Field Intelligence in Motion ## Sitemaps - [XML Sitemap](https://springglobal.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [A New Era at Spring: Leadership Changes Powering Innovation and Growth](https://springglobal.com/a-new-era-at-spring-leadership-changes-powering-innovation-and-growth/) - Learn how Spring's leadership team is driving growth, advancing AI innovation, and building the future of field intelligence for the CPG industry in 2026. - [4 Big Benefits of Retailers Sharing POS Data with Supply Chain Partners](https://springglobal.com/4-big-benefits-of-retailers-sharing-pos-data-with-supply-chain-partners/) - Retailers and manufacturers who share point-of-sale data gain a significant competitive edge. Learn how POS data sharing improves forecasting, inventory, and CPG performance. - [4 Causes of Stockouts (And What to do About Them)](https://springglobal.com/4-causes-of-stockouts-and-what-to-do-about-them/) - Stockouts cost CPG brands revenue and customer loyalty. Discover the 4 most common causes of out-of-stock situations and actionable strategies to prevent them. - [SAP Integration: 5 Critical Factors for Success in Retail Execution](https://springglobal.com/sap-integration-5-critical-factors-for-success-in-retail-execution/) - Integrating SAP ECC or S4/HANA with your retail execution solution? Learn the 5 critical factors Spring has identified for successful SAP implementations. - [Tech Trends 2025 for CPG Sales](https://springglobal.com/tech-trends-2025-for-cpg-sales/) - From AI adoption to post-COVID recovery, explore the technology trends reshaping CPG sales in 2025 and how forward-looking brands are using them to gain an edge. - [What Can AI Actually Do in CPG?](https://springglobal.com/what-can-ai-actually-do-in-cpg/) - Cut through the AI hype. Break down exactly what artificial intelligence can do today to drive measurable results for C-level leaders in the CPG industry. - [Maximizing AI Agents in CPG sales: Practical tips for success](https://springglobal.com/maximizing-ai-agents-in-cpg-sales-practical-tips-for-success/) - Learn practical strategies for deploying autonomous AI in field sales to free your team and drive measurable results. - [POI State of Industry 2025: Invest in AI Now to Lead in Retail Execution](https://springglobal.com/poi-state-of-industry-2025-invest-in-ai-now-to-lead-in-retail-execution/) - The 2025 POI State of the Industry Report reveals how AI and machine learning are reshaping CPG retail execution strategies. - [Spring Global Named a Representative Vendor in Gartner’s 2025 Market Guide for Retail Execution Management](https://springglobal.com/spring-global-named-a-representative-vendor-in-gartners-2025-market-guide-for-retail-execution-management/) - Spring has been recognized as a Representative Vendor in Gartner's 2025 Market Guide for Retail Execution Management in Fast-Moving Consumer Goods (FMCG). - [Digital Coaches in CPG: The AI Assistants Transforming Field Execution](https://springglobal.com/digital-coaches-in-cpg-the-ai-assistants-transforming-field-execution/) - What are digital coaches, and do CPG brands need one? Explore how AI assistants are replacing manual field processes and improving store visit performance. - [How I Built a $10k Agent That Killed a $100k SaaS Proposal](https://springglobal.com/how-i-built-a-10k-agent-that-killed-a-100k-saas-proposal/) - A real-world story of building a lean AI agent that replaced a bloated SaaS solution and what it reveals about the true cost of enterprise software in 2026. - [How Coca-Cola bottlers significantly increased field team productivity using Spring's Field Sales Tools](https://springglobal.com/how-coca-cola-bottlers-significantly-increased-field-team-productivity-using-spring-globals-field-sales-tools/) - Coca-Cola bottlers used Spring's field sales tools to solve key operational challenges, increase field team efficiency, and uncover millions in new revenue. - [AI Budgets in 2026: The 5 Priorities Every CPG Leader Must Fund](https://springglobal.com/ai-budgets-in-2026-the-5-priorities-every-cpg-leader-must-fund/) - AI is no longer optional for CPG brands. Discover the 5 highest-ROI areas CPG leaders should prioritize when budgeting for AI in 2026 and beyond. - [Webinar: Leveraging AI for Retail Execution to Achieve Sales Growth](https://springglobal.com/webinar-leveraging-ai-for-retail-execution-to-achieve-sales-growth/) - Watch Spring's webinar on using AI to bridge HQ strategy with field execution. Learn how real-time insights and AI guidance drive measurable CPG sales growth. - [Spring Global Launches Coach AI ](https://springglobal.com/spring-global-launches-coach-ai/) - Spring introduces Coach AI — an AI and machine learning platform built to transform daily field operations and accelerate sales performance in the CPG sector. - [Spring Success Story: Hunt Brothers Pizza](https://springglobal.com/spring-success-story-hunt-brothers-pizza/) - Hunt Brothers Pizza used Spring's mobile field-force solution to boost manager productivity, streamline data capture, and optimize distributor performance. - [Spring Announces Tommy Bittner as Chief Executive Officer](https://springglobal.com/spring-global-announces-tommy-bittner-as-chief-executive-officer/) - Spring announces Tommy Bittner as its new CEO effective May 1, 2026. Learn about his vision for AI-powered field execution in the CPG industry. - [Brazil 2026: A Week of Alignment, Momentum, and Building What’s Next](https://springglobal.com/brazil-2026-a-week-of-alignment-momentum-and-building-whats-next/) - Spring's leadership and global teams gathered in São Paulo for the 2026 kickoff, aligning on AI-native strategy, culture, the road ahead for field intelligence. - [Introducing Spring, a Field Intelligence Company™](https://springglobal.com/introducing-spring-a-field-intelligence-company-2/) - Spring, a Field Intelligence company, redefining how CPG brands manage the field with AI-driven insights, real-time data, and smarter retail performance tools. - [Break Adherence™ | Proactive Meal Break Compliance Software for Field Teams](https://springglobal.com/break-adherence-springs-new-field-intelligence-platform-for-seamless-meal-and-break-compliance/) - Spring’s Break Adherence™ helps prevent California meal and break violations with real-time monitoring, SMS communication, and legal-grade audit reporting. - [Spring Launches California Break Adherence Use Case](https://springglobal.com/spring-launches-break-adherence/) - Spring's Break Adherence is the only meal break compliance tool designed to prevent violations and built for dispersed CPG field workforces. ## Pages - [Home](https://springglobal.com/) - AI-powered field intelligence platform for CPG teams. Improve retail execution, boost sales, and connect HQ strategy for in-store results. - [Terms + Conditions](https://springglobal.com/terms-conditions/) - Understand Spring's terms of service, including AI platform usage, client data rights, payment terms, and limitations of liability. - [About](https://springglobal.com/about/) - Learn how Spring helps CPG companies turn strategy into store-level impact with AI-powered field intelligence and scalable expertise. - [Contact](https://springglobal.com/contact/) - Get in touch with Spring to explore AI-powered field execution solutions for CPG teams. Request a demo or connect with our experts today. - [Efficiency](https://springglobal.com/use-cases/efficiency/) - Boost field team efficiency with AI-powered coaching, smart workflows, and real-time insights. Scale expert performance without adding headcount. - [Compliance](https://springglobal.com/use-cases/compliance/) - Automate compliance monitoring with AI—detect issues early, reduce risk, and ensure retail and field teams meet policies with real-time visibility and control. - [Communication](https://springglobal.com/use-cases/communication/) - Connect field teams, HQ, and customers with AI-driven communication tools. Streamline collaboration, surface insights, and ensure nothing gets missed in the field. - [Use Cases](https://springglobal.com/use-cases/) - Solve field execution challenges with AI—from coaching and communication to compliance and sales optimization. Drive efficiency and scale performance. - [Technology](https://springglobal.com/technology/) - Discover Spring’s AI-native platform for CPG field operations. Automate workflows, improve compliance, and scale expert decision-making across teams. - [Resources](https://springglobal.com/resources/) - Read insights, case studies, and strategies on CPG field execution, AI innovation, and improving retail performance across teams. - [Field Intelligence Platform](https://springglobal.com/technology/field-intelligence-platform/) - [Home OLD](https://springglobal.com/home/) ## Team - [Karl Grambow](https://springglobal.com/team/karl-grambow/) - Karl Granbow is Director of Operations and Data Services at Spring Global, where he leads delivery of high-performance solutions for CPG clients. With a strong background in enterprise systems, data integration, and customer success, Karl ensures operational excellence and drives measurable outcomes through intelligent, data-driven execution strategies. - [Slava Dobkin](https://springglobal.com/team/slava-dobkin/) - Slava Dobkin leads product architecture, platform innovation, and AI at Spring Global. With deep expertise in enterprise systems and automation, Slava blends technical vision with practical execution. He shapes how Spring’s platform evolves to meet the real-world needs of global CPG clients—bridging advanced technology with business impact. - [Tommy Bittner](https://springglobal.com/team/tommy-bittner/) - Tommy Bittner is Spring Global’s Senior Vice President of Product & Customer Success. He leads the development and delivery of AI-driven solutions for CPG field execution, guiding product strategy and ensuring clients maximize adoption, impact, and satisfaction with Spring’s Field Intelligence Platform. - [Neha Bhuradia](https://springglobal.com/team/neha-bhuradia/) - Neha Bhuradia is a seasoned finance executive driving scalable growth at Spring Global. With a background as a CA and CPA and extensive leadership experience in enterprise software finance, she excels in enabling data-driven decisions, optimizing financial operations, and supporting global expansion with strategic rigor and fiscal discipline. - [Ivan Fernandes](https://springglobal.com/team/ivan-fernandes/) - Ivan Fernandes is Director of Platform and QA at Spring Global, overseeing architecture, quality assurance, and scalability. With deep software engineering expertise and experience in complex business use cases, Ivan ensures the platform supports product vision and delivers secure, reliable performance for global CPGs. - [Conor Keane](https://springglobal.com/team/conor-keane/) - Conor Keane is the President and CEO of Spring Global, where he leads the development of AI-driven solutions that modernize retail execution for CPG companies. With over 30 years of experience in technology and operations, Conor’s leadership empowers brands to seamlessly connect HQ strategy with in‑store performance. - [Ashley Podoll](https://springglobal.com/team/ashley-podoll/) - [Massayuki Sanada](https://springglobal.com/team/massayuki-sanada/) - Massayuki Sanada leads HR and Legal operations for Spring Global’s LATAM region, combining legal expertise with a people-first approach. With a law degree and tax law specialization from PUC/SP, he supports regional growth and ensures compliance across Latin America through trusted employee relations and strategic counsel. - [Dayana Kotters](https://springglobal.com/team/dayana-kotters/) - Dayana Kotters is Spring Global’s Director of Customer Support, bringing over 15 years of experience leading technical and customer success teams. She ensures enterprise clients receive responsive, high-impact support and leads initiatives that improve service quality, onboarding, and client satisfaction across global markets. - [Dan Sadler](https://springglobal.com/team/dan-sadler/) - Dan Sadler is Senior Vice President of Operations & Data Services at Spring Global. With deep expertise in operations, data strategy, and customer enablement, Dan drives scalable, intelligent field solutions for CPG and retail brands. He leads the continuous delivery of AI‑powered execution tools that improve performance and ROI. ## Categories - [Article](https://springglobal.com/category/article/) - [Webinar](https://springglobal.com/category/webinar/) - [Case Study](https://springglobal.com/category/case-study/) - [Press Release](https://springglobal.com/category/press-release/)