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Spring Mobile Solutions rolls out mobile sales app for sporting goods giant Amer Sports across 17 countries

October 17, 2016

Reston, Virginia, USA – Spring Mobile Solutions, a leading provider of enterprise apps for consumer goods companies, has successfully rolled out a sales application across 17 countries for Amer Sports, which sells sporting good brands like Salomon, Wilson, Atomic, Mavic and Suunto to retail chains around the world

The two companies have worked together closely to ensure that Spring’s mobileSales app meets the unique needs of the field sales teams that represent Amer Sports’ complete line of sporting equipment, apparel and footwear. “This is just the beginning of what will be a long-term, strategic partnership,” says Nicolas Chapuis, Sales Operations Director EMEA at Amer Sports. Spring software supports our company strategy and helps us service our customers in more powerful ways.”

Spring’s mobileSales app enables Amer Sports to meet global requirements by supporting multiple languages and currencies. It also helps the company accurately process sales of products that come in multiple sizes and colors, a factor that many mobile apps in the retail trade struggle to address.

Having deployed the tool across 17 countries in Europe, Amer Sports recently announced strategic implementation plans for the US, China and Australia as well. The configurable architecture and intuitive interface of the mobileSales app make it easy to localize and deploy in each country with only minimal adaptation. As Spring’s International Operations Director Dan Sadler points out, “Spring apps offer all of the functionality and versatility that international consumer goods companies like Amer Sports need to grow market share across diverse geographies.”

Adopting the mobileSales app has helped the Amer Sports sales teams conduct more efficient customer visits and consult retail customers with one-click access to customer and field intelligence. The app also works seamlessly without an Internet connection, a factor that helps Amer Sports sales reps remain effective anywhere they travel. “The main advantage of the new mobile app is that it saves me time,” a German rep recently explained. “With the Order Status Dashboard and the Customer Dashboard, I have very quick access to important information about my customers.”

In addition to mobileSales, Amer Sports has integrated Spring’s mobileSurveys solution into their field sales solution. The mobileSurveys plug-in allows the company to quickly publish and launch in-store surveys that create alerts for sales reps to upload pictures and capture valuable retail execution information like how products are being displayed or whether in-store promotions are being executed properly. This information is shared with field managers in real time, providing them with complete visibility over merchandizing compliance in stores.

“Spring is committed to helping us achieve success with their tools,” says Nicolas Chapuis. “Their product team continues to work closely with us to ensure that our specific needs are met and that our long-term wishes are incorporated into their product roadmap.”

About Spring
Spring Mobile Solutions offers mission-critical, cloud-based mobile applications that help consumer goods companies increase field-team productivity and grow sales revenue. As one of the only CPG app providers to support multiple languages, currencies and tax systems, Spring offers large CPG companies a powerful tool for supporting international growth. For more information, visit www.springglobal.com.

About Amer Sports
Amer Sports (www.amersports.com) is a sporting goods company with internationally recognized brands including Salomon, Wilson, Atomic, Arc’teryx, Precor, Suunto and Mavic. The company’s technically advanced sports equipment, footwear and apparel improve performance and increase the enjoyment of sports and outdoor activities. The group’s business is balanced by its broad portfolio of sports and related products and a presence in all major markets. Amer Sports shares are listed on the Nasdaq Helsinki stock exchange (AMEAS).

Contacts

Spring Mobile Solutions
Donna Tellam, VP, Customer & Partner Solutions
Tel: +1.303.521.2426, dtellam@springglobal.com

Amer Sports
Päivi Antola, Head of Corporate Communications and IR
Tel. +358 20 712 2537, paivi.antola@amersports.com

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